Are you writing all the posts and sharing all the infographics but you just can't seem to increase your engagement? 🫤 Are you laying in bed at night wondering, "what do these people want?" and not coming up with any answers?
In our opinion?
The answer is they want YOU! 🫵
They want to hear you, see you, laugh with you 🤭, learn your mannerisms, realize you have an accent, all the things.
They want to see you LIVE! 🎥
If the idea of doing video this way makes you feel a bit queasy 🤢, we've got some tips to help you get ready to go live AND some ideas for what to talk about!
Get Ready to Go Live
✍️Write it out
You don't want to go live and essentially read a script, but definitely make some notes 🗒️ on your big talking points and have them printed out in front of you or on the screen. Make sure they're easy to read 👀 and don't stress if you have to look at your notes from time to time during your video. No one is going to be judging you. They just want to hear what you have to say! 😀
🧘♀️ Get centered
Before you go live, you'll probably be feeling nervous and a little overwhelmed which is totally normal! Take a few minutes to close your eyes ☺️, take some deep breaths, maybe do some stretching to move around that nervous energy. Remind yourself the bigger reason you're doing this --to encourage and teach others how to live a healthier life 👏 -- and believe that it's going to be great!
💻 Test, test, test
Technical problems happen, but testing everything before you go live will help stop 🛑 a lot of those before they start Check that your microphone is working. Make sure there's no weird smudges on your camera. If you're using cooking 🥘 or workout equipment make sure it's all clean and prepped and ready to go. If you show up a few minutes late to fix something, that's okay! Better to be late and crush it than on time with all sorts of problems!
🥳 Get excited
This is probably the hardest part for a lot of people. We tend to get so nervous and anxious and in our head 😨, worried about getting everything right, that we forget to have fun and enjoy the process! How cool is it that you have something to say? What you're about to teach and share could literally change someone's life! 🤯 THAT is something to get excited about so go out there, do your best, show off your personality and authority, and have fun!
Ideas for Going Live
👩🍳 Make a quick and easy recipe
You spend a lot of time in your business talking about the benefits of healthy eating, meal planning, meal prepping 🔪, proper nutrition, all the things. Some people, though, want to see it in action! If you have a recipe that is healthy and yummy 🤤 AND super quick from beginning to end, go live and SHOW your people how fast and simple it is! People want to know they can do it so doing a video is a great way to prove that they can!
🎙 Host a masterclass
Not everyone wants to read books 📚 or a bunch of Facebook posts. A lot of people are visual and audible learners so if you can take something you know a lot about like 30-minute meals, healing your gut, at-home workouts without any equipment 👟, etc., consider doing a class on that topic. Invite them to ask questions, too! 🙋♀️ This is a great way to stand out as an expert AND connect with your audience on a deeper level.
🏃♀️ Show off some moves
Do your workout LIVE! Show your audience that you talk the talk 🗣️ AND walk the walk! Or, if you don't want to do your whole workout live, consider showing off some of your favorite moves from split squats to chest presses 💪 or even consider a short yoga routine! Anything that shows your audience you know what you're talking about builds that know, like, and trust factor so when they're ready to start their journey, they come to you!
📖 Share your unique story
Do you have a tip, trick, or hack that you discovered which took your health and wellness to the next level? 🤔 Did you discover something that helped you break through a plateau, transition to a plant-based diet 🥗, or a workout system that you want everyone to know about? If there's something you've discovered that no one else is talking about, go live and talk about it! If you have something unique to you, let your people in on the secret!
We hope these tips and ideas have given you the courage to show ups and go live! 🙌 Video is THE WAY to connect with your audience these days and all the social media algorithms are highly favoring video so take a chance and hit that "Live" button! 🤳
If you've loved these tips and want more ideas 💡, more support, more collaboration with other coaches, come join our Facebook group! It's full of health and wellness business owners just like you 🥰 who understand what you're going though, have experiences to share, and encouragement to offer!
And don't forget to follow us on Instagram! When you do, send us a DM to let us know you went live so we can celebrate you!
